Jacketary
Jacketary is an online fashion brand offering a wide range of jackets and customizable outerwear for men and women. AIMS designed, developed, and optimized its e-commerce website to deliver a smoother shopping experience and stronger online visibility.
Website:
AIMS transformed Jacketary’s online presence with a modern, conversion-focused e-commerce website designed to make fashion discovery and shopping effortless. From intuitive navigation and product-focused layouts to responsive development and SEO optimization, we built every part of the experience around usability, visibility, and customer intent. The result is a polished digital storefront that looks premium, performs smoothly, and gives Jacketary a stronger foundation for online growth.
Jacketary’s visual identity combines a bold logo, clean typography, and a refined monochromatic palette to create a modern, premium, and recognizable fashion presence.
LOGO
Typography
Color System
Color
LOGO
MARK
Color palette
TYPEOGRAPHY
A a
Albert Sans
A a
Montserrat
MARK
Color palette
TYPEOGRAPHY
A a
Open Sans
A a
montserrat
Logo
Typography
Color System
Color
We designed and developed a modern, user-friendly e-commerce website for Jacketary, making it easier for customers to discover, explore, and shop its jacket collection. The experience was structured around intuitive navigation, strong product presentation, and responsive performance across devices.
UI UX Design
E-Commerce Development
WEBSITE
Website Performance
Experience built for
VISIT WEBSITE
1
Research
Understanding the brand, audience, and goals.
Understanding the market, audience, and opportunities.
2
UI UX Design
Creating a clean and engaging shopping experience.
Building the brand identity and digital foundation.
3
Development
Building a responsive and seamless e-commerce website.
Creating the right content, channels, and marketing direction.
4
SEO
Improving search visibility and product discovery.
Continuously improving the brand and expanding its digital presence.
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Ontario, Canada
AIMS did an excellent job transforming our online presence. They understood our brand, designed a clean and modern e-commerce experience, and handled the development and SEO with great attention to detail. The final website is easy to navigate, visually strong, and much better aligned with our customers.
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